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Notes on links that convert

Playbooks for routing, split tests, bot filtering and app installs, plus what's new in CloakingURL.

PlaybooksOctober 28, 2026 · 5 min read

Link cloaking and SEO: how to protect your links without hurting your rankings

Link cloaking and SEO cloaking are not the same thing. What Google allows, what it penalises, and a setup that keeps your links protected and your site clean.

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PlaybooksOctober 13, 2026

Track conversions from Google Ads, Meta and affiliate networks on every short link

Pass a click ID to your landing page or network, report the sale to one postback URL, and see conversions, conversion rate and revenue per link.

FeaturesOctober 6, 2026

Link cloaking explained: show people your offer, and keep bots on a safe page

What link cloaking is, who really opens your links, and how to set up a safe page and a money page on one short link in two minutes.

PlaybooksSeptember 24, 2026

One link for iOS, Android and desktop: stop making people pick a store

Send every visitor to the right store or page from a single link, and open your app directly when it's already installed.

PlaybooksSeptember 24, 2026

A/B test your landing pages without touching your ads

Split traffic between two pages behind the same short link, keep each visitor on one version, and move all traffic to the winner in one click.

Use casesSeptember 24, 2026

Running an affiliate campaign across countries from a single link

Route each country to the offer that pays best there, split-test offers, cap clicks, and keep bots out of your funnel.

PlaybooksSeptember 24, 2026

Flash sales that end on time: expiring links with a graceful fallback

Schedule a link to go live and expire on its own, and send latecomers to a useful page instead of an error.

Use casesSeptember 24, 2026

How agencies organise clients with projects, teams and roles

Keep every client's links, domains and billing separate, and give each person exactly the access they need.

FeaturesSeptember 24, 2026

Turn your website into an installable app, without the app stores

Use the PWA builder to give visitors a one-tap install from your short links, and see every prompt and install.

Blog: smart link playbooks & guides | CloakingURL